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ARDIoT | Internet of Things & Smart Cities

Facial Recognition

Be at the forefront of AI-driven innovation.

WHAT IS FACIAL RECOGNITION TECH?

With deep learning, computers can recognize a face within an image and visually search, find and identify specific faces within large image collections.

Facial recognition systems include on an active biometric technology with the ability to recognize knowledgeless people in crowded areas and passing control points. With the developing technology, the facial recognition system can turn a photo or video image into a code that describes the characteristics of the face.

Industry Uses of Facial Recognition Technology:

SECURITY & LAW ENFORCEMENT

Facial recognition allows security companies and law enforcement agencies to monitor suspicious or undesirable persons. Faces are compared against large databases, and authorities are alerted when there’s a match.

AIRPORTS

Airports across the world are exploring the ways facial recognition technology can be used as a secure measure of authenticity to be used instead of pasports.

FINANCIAL
AUTHENTICATION

BRANDS AND AGENCIES

Facial recognition helps brands and agencies manage brand ambassadors and high-value assets.

Credit card companies are introducing smartphone selfies to authenticate paying for bills. It’s also speculated that mobiles may include selfies snaps as another mode of authenticaiton to unlock phones.

TARGETED ADVERTISING

At gas stations and in malls, screens scan customers’ faces in order to run tailored ads with demographic-specific content. Meanwhile fast-food chains offer personalized menus based on facial recognition.